When I started this blog I was working in Fairfield County with a start-up tech company selling digital advertising space. It was 2010 and the rise of social media marketing and digital advertising was launching into a quite a profitable business. I was confident and I’ve known how to sell and negotiate since I was eight and a half but I really didn’t know enough about digital marketing. I was a Journalism major who told her parents that she was going to school to learn how to party for a living, well throw parties, you know Public Relations. I was dead serious and I’ve been throwing personal and professional events ever since. Determined in some sort of direction.
Oh haaayyyy. Did someone say social?!
The business minded hustler I am, knew that I needed to know more than most when it came to social media marketing. So I created this blog to test how these platforms work from the back and front ends- tech, design and content. When social media giant, Facebook, switched into a marketplace for new business opportunities and brand growth, everyone jumped on board to figure out how to leverage the millions of consumers using social media. And with over 400 social media platforms today, the education continues with new technology advances daily that make the learning process endless and my current job necessary.
Content is and always will be king.
Four years later and I must say that,”The Jeskimo; a life inspired by travel, style and success,” has been my most innovative, positive and proven successful marketing pieces to date. What I have learned most from my public reinvention of myself; is that success comes when you are authentic and fearless. I know we all have different forms of success and I’m not saying I’m done defining mine but I have found an amazing place to work that encompass my talents and passions. And I can say that was my professional goal and this blog made that possible along with recording some really amazing moments in my personal life.
Quarter-Life Crisis aborted.
Today I am 29 years old and I have had 28 jobs in my life. Refer to my October 2012 audition video. I guess you could call me experienced professionally, haha. I have failed so many times that there was a point that I was not sure what I was going to happen to me and things got pretty messie. Was I wasted talent? Cus that’s the worst thing someone could be in the world!
This blog has been an outlet through those moments of epic fails, long drives down and back up the East coast and the unexpected tragedy in Newtown that had to have been fate I was working there. Those moments of reality show auditions, spring break at 27 and so many epic family journeys. I put it all out there for the past four years; authentically me and fearless of what anyone else thought about it, I was going to figure me out my way. It is a great feeling when I would see old friends that mention they had read a post from “The Jeskimo” or even better tell me I’ve inspired them or they think my writing, my truth, is amazing. I’ve received so much positive feedback of love and support from many of my quarter life crisis and my epic journey posts. All this is what makes me want to continue writing into my 30s, but we will end this chapter first.
The Jeskimo is 4!
Today I gave The Jeskimo a little make over, an upgrade for her 4th birthday and my final year in my twenties. My tech savvy self added some new buttons and a fresh background from Bali, Indonesia. This new format is iPhone, iPad and Andriod friendly, though I’d love some feedback on how it looks on an Andriod and other web browsers. Now you can easily access me for travel, social media marketing and quarter life crisis questions through all of my social media platforms. I can’t promise I know what I’m talking about but I can share my experience that it seems to all work out in the end.
aka The Jeskimo